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Alcatel Mobile - Idol 3

PH teamed up with the ENVOY agency and created a brand platform and product campaign aimed at a generation of Millennials that demand premium unlocked phones. The ensuing “Live Unlocked” mantra proved that all aspects of life are better when we're unlocked.

Services Included: Creative Direction, Concept, Design, Packaging, Digital, Website, OOH, Photo Art Direction

IDOL3 HEADER 2.jpg
IDOL3_OOH_2.jpg
926CqLTFO1L.jpg
UNLOCKED TYPE 2.jpg
Idol3 Icons2.jpg
IDOL3 WEB.jpg
IDOL3 WEB1A.jpg
IDOL3 WEB4.jpg
IDOL3 WEB3.jpg
IDOL3 WEB2.jpg
IDOL3 KSP PANLES.jpg
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Screen Shot 2016-04-12 at 1.55.21 PM.png
Screen Shot 2016-04-12 at 1.56.07 PM.png
Screen Shot 2016-04-12 at 1.56.24 PM.png
Screen Shot 2016-04-12 at 1.56.34 PM.png
Screen Shot 2016-04-12 at 1.56.41 PM.png
IDOL3_outdoor.jpg
Alley_01_0141 copy 2.jpg
Alley_01_0188 copy 2.jpg
Theater_01_023 copy 2.jpg
Barbershop_01_036-QP copy 2.jpg
Barbershop_01_057-QP copy 2.jpg
Park_01_360-QP copy 2.jpg
Park_01_197-QP copy 2.jpg
Park_01_528-QP copy 2.jpg
Party_01_056 copy 2.jpg
Party_01_091 copy 2.jpg